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Mass Media
Modern world is full of information of various kinds which
sometimes is even more valuable than money. Mass media (the
press, radio, television and Internet) have a very big impact on
modern society. They serve to inform people of different events
that take place or may happen, educate, entertain and give us
any kinds of information. Complete and accurate information is
very important to get nowadays.
The press still remains one of the most powerful kinds of mass
media, even more powerful than the Internet. One can find daily,
weekly and monthly newspapers and magazines on different topics.
My family is subscribed to Moskovsky Komsomolets which is one of
the most popular daily newspapers in Russia. However, I do not
read it since I prefer getting news from the Internet. My mother
also buys monthly fashion magazines like Vogue or Cosmopolitan
and my father prefers sports newspapers and magazines. There are
also a lot of newspapers and magazines for children which are
colourful and full of pictures.
Television plays a big role in our society too and a lot of
people prefer watching television to reading a newspaper.
Television provides a great opportunity for people to learn
latest news, watch educational programmes, children's
programmes, old and new films and soap operas on TV. TV-series
have also become very popular with the Russians nowadays.
As for me, I usually watch documentaries and game shows on
television. My mother prefers sitcoms and educational
programmes; my father watches sports programmes and political
talk shows. I think that it is impossible to live without
television, even though the Internet, I am sure, will replace it
one day in future.
Radio is less popular than newspapers and television, but still
people listen to it in cars or at work. I usually listen to
online radio stations while I am doing my homework. Every hour
radio stations tell latest news in brief. There are also
different types of radio stations and one can find any radio
station to their liking.
The Internet is the newest kind of mass media, but which has
become the most popular and greatest source of information and
entertainment. If you have the internet access, you may read
newspapers online, watch films, listen to music, listen to the
radio and even watch television online!
I use the Internet every day for various purposes: I chat with
friends all over the world, read news and browse the Net to find
necessary information for my studies. E-mail has become the
greatest way of communication. One can send a letter to their
friends (even from the most distant countries and places)
without the need of buying an envelope, and the letter will be
delivered in a few seconds. I also like social media sites, like
Facebook or Vkontakte. I have my profiles there and they help me
stay in touch with all my friends both from Russia and abroad.
Surely, there are advantages and disadvantages of mass media.
Some of the advantages are education and entertainment. However,
one needs to have special equipment, like a TV-set to watch
television, a radio-set to listen to the radio, or a computer
withthe internet access to surf the Net and buying all of these
may be hard if one does not have enough money. Another
disadvantage is that sometimes the information which is provided
on the Internet is unreliable and may even be harmful to people.
In spite of all disadvantages, people still read newspapers,
watch TV, listen to the radio and browse the Net.
ПЛАН-ОТВЕТ. MASS MEDIA
1. Вступление (the world of information, the importance of it,
what mass media are, what mass media do).
2. Рассказать о каждом типе СМИ с примерами из своей жизни (the
press: powerful kind, newspapers/magazines, if your family is
subscribed to any newspaper/magazine, what your family members
read, etc.; television: latest news, educational programmes/talk
shows/soap operas/cartoons, etc.; radio: less popular, a lot of
music/news/talk shows; the Internet: chat/news, good way of
communication, email, etc.).
3. Рассказать о достоинствах и недостатках СМИ (educate and
entertain, necessary equipment, expensive, unreliable
information).
4. Заключение (In spite of all disadvantages, people still watch
TV, listen to the radio and surf the Internet.).
QUESTIONS
1. What do mass media include?
2. What is one of the most popular types of mass media?
3. Why is reliable information important nowadays?
4. Is your family subscribed to a newspaper or magazine?
5. Do you watch television?
6. What are your favourite channels and programmes on TV?
7. Why is radio less popular than television?
8. Do you listen to the radio? What are your favourite radio
stations?
9. What TV programmes do you and your family watch?
10. Do you think it is possible to live without television?
11. Do you often surf the Internet?
12. What kind of information do you usually look for in the
Internet?
13. Do you have a profile on a social media site?
14. Do you think that life is impossible without the Internet
now? Why (not)?
15. What are the advantages and disadvantages of mass media?
USEFUL WORDS AND PHRASES
Types of the press Виды печатной продукции
book книга
daily/weekly/monthly newspaper ежедневная/еженедельная/ежемесячная
газета
flyer флаер
journal специализированный журнал
leaflet листовка (рекламная)
magazine журнал
Types of TV programmes Виды телевизионных программ
cartoon мультфильм
children's programme детская программа
documentary документальный фильм
educational programme образовательная программа
news programme новости
quiz/game show -телевикторина
sitcom комедия положений
soap opera мыльная опера
sports programme спортивная программа
talk show ток-шоу
TV show/series сериал
weather forecast прогноз погоды
The Internet Интернет
blog блог (онлайн-дневник)
browse/surf the Internet/Net «лазить» по Интернету
browser браузер
chat болтать
connection связь
download скачивать
e-mail электронная почта
link ссылка
online в сети, онлайн
post публиковать комментарий/пост
social media site социальная сеть
upload загружать в Интернет (информацию/фото/видео)
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